Online stores have created a parallel digital shopping avenue. So much so that the number of online users is multiplying by the year. No business wants to miss out on this opportunity of reaching out to a ready and receptive audience. A website is the starting point, but it needs to be optimised well for […]
Summary: Some CRM platforms can be too simple, while others may be overly complicated to the point of confusion on how to use them best, that’s where custom CRM enters. One of the best ways to ensure that what you are doing in your business is beneficial to you and your profits is through the […]
Spending on information technology or IT in the Middle East and North Africa, or MENA, is expected to touch $155.8 billion in 2017, an increase of 2.4% over 2016, according to Gartner. This digital transformation is mainly being fueled by the cloud, customer relationship management or CRM, analytics, business intelligence and digital business and marketing. […]
